2020 advertising campaign launching the New York Office of the Mayor's rent regulation laws.

´╗┐´╗┐deliverables include subway posters, bus shelters, urban panels, LinkNYC boards, flyers, logo design, Taxi TV videos, and more.

Role: Lead Designer

The campaign focuses on highlighting the contrast of what your landlord says v.s. what the law says, with bold typography and a graphic split of the imagery.

Agency: Starfish

Design Direction: Vasily Davydov

Copywriting: Larry Goldberg