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360 Creative Campaign, Brand Strategy

Destination Canada, the national tourism marketing organization for Canada, promotes Canada as a tourist destination both domestically and internationally. We developed a creative campaign with playful copy, bold type and beautiful visuals that encourages people to consider Canada as a place to visit.

Role: Senior Art Director/Lead Designer

SVP Strategy: Brianna Bishop

ECD: Jon Chew

Creative Director: Erin Banisch

Lead Motion Designer: Nico Kiray

Agency: Praytell Agency

Hero Video

Digital OOH